Blog

Notes from the workshop

Product updates, engineering deep-dives, and how we think about configuring, costing, and manufacturing infinitely variable products.

Jul 1, 2026

Why We Removed AI Renders

We built AI photorealistic rendering of configured homes, shipped it to a prototype, and then deleted it. A render that drifts from the ordered configuration is a beautiful lie.

Jun 22, 2026

The Parametric BOM, Explained

Quantity formulas, recursive cost roll-up, phantom assemblies, effectivity, and why 57.2 EA of shingles becomes 58 BNDL — a deep-dive on the data structure that replaces a thousand variant tabs.

Jun 12, 2026

Rebuilding a Legacy BOM, Zone by Zone

How we took a real production 16×66 single-section home's super-BOM and rebuilt it as a parametric platform template — and why the 16×80 came along for free.

Jun 3, 2026

Introducing Configure-to-Manufacture

CPQ prices what it can't engineer. PLM engineers what it can't sell. C2M is the category that replaces the translation layer between them with one living model.